So Worth It

Growing a business, raising a family, and building a life you love -- It can feel like a lot.  Some days feel crazy, most days are busy, but every day is So Worth It! Each week host Jackie Ellis brings you inspiring interviews, witty (sometimes wine-induced) banter and laugh-out-loud relatable (true) stories about where life and business intersect. Hit subscribe and go tune in now! 

140. Sell Their Future, Not Your Offer with Macy McNeely
Jun 10, 2025 – 44:44
139. 6 Ads You Need to Run This Summer
Jun 5, 2025 – 33:23
138. Why I'm Letting Go of 80% of My Business
May 29, 2025 – 32:48
137. The 10X Shift You Need to Make
May 23, 2025 – 22:05
136. Let's Talk About The "Trust Recession"
May 15, 2025 – 25:08
135. Just Run The Freakin' Ads
May 1, 2025 – 29:27
134. Are You Setting The Bar Too High?
Apr 10, 2025 – 22:57
133. The 4-Step Formula for Ads That Actually Convert
Mar 26, 2025 – 30:42
132. The Ad Copy Strategy That Makes Cold Leads Click
Mar 25, 2025 – 37:16
131. The $10K Ads Mistake You Don’t Want to Make
Mar 24, 2025 – 17:15
130. Adding Personality to Your Copy with Marisa Corcoran
Feb 25, 2025 – 43:14
129. Is Your Offer Ready To Scale with Ads?
Sep 30, 2024 – 25:13
128. How to 10X Your ROI
Sep 30, 2024 – 27:17
127. The BIG MISTAKE Businesses Are Making When It comes To Ads
Sep 30, 2024 – 12:46
126. The *REAL* Reason Your Ads Aren’t Working
Sep 30, 2024 – 14:41
125. Facebook Ads & What’s Working Now
Sep 30, 2024 – 20:10
124. The Profitable Ads Formula Teaser
Sep 30, 2024 – 03:34
123. 8th Anniversary of My Heart Attack
Jul 24, 2024 – 36:26
122. How Not Even Cancer Stopped Her with guest Linda Sidhu
Jul 18, 2024 – 35:29
121. Breast Cancer + Business with guest Marisa Corcoran
Jul 11, 2024 – 01:03:02
120. Live A Life Worth Telling A Story About
Jul 4, 2024 – 14:10
119. Write Better Headlines for Your Ads + Opt In Pages
Jun 27, 2024 – 25:45
118. Finding Your Unique Voice with guest Laura Belgray
Jun 20, 2024 – 57:29
117. Doubling Down on Conversions - A Sit Down with My Copywriters
Jun 13, 2024 – 39:12
116. Tips for Writing Better Facebook Ads
Jun 6, 2024 – 44:55
115. Facebook Ads: What's Working Now with guest Tara Zirker
May 30, 2024 – 47:07
114. How to Find the Gaps in Your Funnel
May 23, 2024 – 30:08
113. Dashboards You Need in Your Business with guest Carolyn O'Brien
May 16, 2024 – 28:43
112. Do You Need a Marketing Manager or an Ads Manager?
May 9, 2024 – 19:25
111. The Marketing KPIs Every Business Owner Needs to Know
May 2, 2024 – 24:13
110. Your Biggest Marketing Levers with guest Josh Coffy
Apr 25, 2024 – 37:39
109. 10 Things You Can Test to Improve Your Conversions
Apr 18, 2024 – 28:10
108. Complicated Is Expensive
Apr 11, 2024 – 14:15
107. Smart Ways to Use Data in Your Marketing
Apr 4, 2024 – 27:31
106. The Right Way to Test Your Ads -- It’s So Much Easier Than You Think!
Mar 28, 2024 – 21:33
105. The New Habit That Is Creating a Ripple Effect in My Life
Mar 21, 2024 – 20:16
104. The Two Strengths That Were Actually Holding Me Back in Business and Life
Mar 14, 2024 – 24:37
103. Cheap Strategies to Keep Leads Flowing Even During Slow Times
Dec 14, 2023 – 14:58
102. The *TRUTH* About Ad Targeting
Dec 7, 2023 – 18:54
101. Boost Your Sales Mid-Launch With These Quick Tips
Nov 30, 2023 – 19:07
100. Steal Taylor Swift's Marketing Strategies for Your Business
Nov 16, 2023 – 31:29
99. Is Your Business Ready for Ads (For Real)?
Nov 9, 2023 – 15:53
98. The Truth About Low-Priced Online Events
Nov 2, 2023 – 09:08
97. 5 Things Our Most Successful Clients Are Doing
Oct 26, 2023 – 16:02
96. Lessons Learned From My CEO Week
Oct 19, 2023 – 31:18
95. How to Set Yourself up in October to Take a Break for the Holidays
Oct 12, 2023 – 21:49
94. Conversion Secrets with guest Michelle Fernandez
Oct 5, 2023 – 36:35
93. How to Create a Bullet-Proof Marketing Strategy From Scratch
Sep 28, 2023 – 18:46
92. How I Replaced My Full Time Income in 3 Months Running Facebook Ads
Sep 20, 2023 – 24:18
91. Why Ads Management Is the Hottest Job For SAHM
Sep 14, 2023 – 21:46

Recent Reviews

Sarah TL16

Great!

I love Jackie’s story and the amazing mix she does of inspiration and strategy, a lot of great takeaways!
JessCreatives

Love the mix!

Jackie keeps it real and I love the mix of inspiration and humor. We need more of these honest conversations!
Krislawt

Getting me ready to run ads!

I have been binging episodes as I start planning my funnel and ads strategy. So good! Can’t wait for the new season!
Linda Sidhu

Transformative Insights

Jackie's podcast is transformative! Each episode is packed with clear, actionable steps and valuable insights. Her refreshing honesty on life and marketing makes this a must-listen.
Mindi Huebner

Bite-sized action!

Jackie gives clear, actionable steps and does it in easy to consume concise episodes. This pod is absolutely so worth it!
Ciciamor

Jackie Rocks!

This podcast is full of golden nuggets of inspiration, and also practical actionable tips that you can implement into your life and business right now! I so appreciate Jackie’s wisdom subscribe, and you won’t regret it!
Laurie-Ann Murabito

Add to your list

Such a great podcast that I found. It was referred to me by a friend. i’ve only listened to a couple of episodes, but it’s definitely going to be on my weekly. Listen list. So many gold nuggets to actually implement right away.
Beth Nydick

I’m now a Swifty!

"So Worth It" feels like throwing a massive party with your closest friends, where Jackie Ellis is both the life of the party and the mentor you've always wanted. Jackie dives into the genius behind Taylor Swift's marketing - yeah, that mix of genius and relatable vibes - and it's like she's flipping on a light, showing us how it's done. Jackie in real life is having a friend that encourages you to chase those big dreams, but also reminds you to laugh at all the chaos. It's empowering, it's real, and it's got that touch of realness that makes you want to listen in.
caryngillen.com

Fun!

I appreciate the candid nature of Jackie’s podcast. She weaves the business and life topics together in a fun way. Thanks Jackie!
KCT1990

Love this podcast!

Jackie is such an incredible human being & her podcast is inspirational! I promise you’ll walk away with a nugget from each and every episode :)
Jodi Blank

Insightful and informative

Any time I need real world business advice and structure, I listen to this podcast! Jackie has been through it all. If I’m struggling with setting boundaries in my own agency or how to grow in certain areas of my business, Jackie gives examples and suggestions that have me scribbling notes on how to implement them ASAP! This podcast is my go to for organization and growth.
copysteph

This one’s a winner!

The So Worth It podcast is my weekly must-listen to show! Jackie (and guests) share such great advice and stories about business and life. If you’re not a listener…you should be!!
Tina @ The Burnt Bean

A Business Coach in your Pocket

Jackie provides stellar advice based on her own experiences launching and growing her own business from scratch. She is down-to-earth, funny, and encouraging. Jackie will tell you like it is - she doesn’t hold back, and that’s what makes her podcast SO WORTH the listen. Her episodes are short (perfect for busy moms) but packed with valuable insight that you can apply to your business TODAY!
Tina | The Burnt Bean

A Business Coach in your Pocket

Jackie provides stellar advice based on her own experiences launching and growing her own business from scratch. She is down-to-earth, funny, and encouraging. Jackie will tell you like it is - she doesn’t hold back, and that’s what makes her podcast SO WORTH the listen. Her episodes are short (perfect for busy moms) but packed with valuable insight that you can apply to your business TODAY!
Antipasti16

Love This Podcast

Jackie’s show has become a must-listen for me - relatable content that talks about the challenges and opportunities that we go through in personal and professional life, and ways to pave our own paths. Can’t recommend enough!
Amy B - SoCal

Love this show!

Get such great info from Jackie - so happy she created this podcast.
Lander Online Success

Amazing!

Jackie is a great host and I get so much from each episode. I can’t wait to hear more!
gesnc

Love the inspiration!

IT is so refreshing to hear “real life” stories and inspiration
Alex Chodzko

Can’t wait for more!

This podcast is so fun to listen to. Jackie has a great sense of humor. She covers great topics with interesting guest speakers. This is my go-to podcast when I go running.
907Julie

Love this podcast!

I've been tuning in and listening to Jackie's solo episode and her amazing guests and the conversations have been really relevant and supportive of my journey in building an online business. Thank you for the show!
Elena_Lipson

Definitely worth it!

I love Jackie’s honest presence and take on life and marketing. I totally recommend this podcast to anyone with an interest in world class marketing tips and well … life!